In the development of recent years, Weichai Power Co., Ltd. has gradually cultivated a user-oriented culture, a fusion culture, a gratitude culture, etc., and has formed a unique "dynamic culture" system. Weichai Power insisted on using culture to lead the development and achieved a double harvest of material production and cultural construction.

With the concept of "customer satisfaction is our aim", we have formed a user-oriented culture with both inside and outside. Weichai Power believes that customer satisfaction is the goal of all corporate behavior. Enterprises must use first-rate products and first-class services to meet the needs of end users in the market. They treat users, caring users, and strive to create a cultural atmosphere and effectively provide users with value services. At the same time, they also extended the concept of “customer satisfaction” to the internal of the company, customized internal management, established the concept of internal users among various departments and processes of the company, and finally achieved the satisfaction of internal users through continuous improvement. The goal of improving external user satisfaction.

With the concept of "inclusiveness, communication, and responsibility", a culture of integration was formed. In August 2005, Weichai Power implemented a strategic reorganization of the Hunan Torch and owned a group of more than 40 companies including Shaanxi Heavy Duty Truck, Fast Transmission, Hande Axle, and Zhuzhou Gear. After the reorganization, how to promote the cultural integration between different companies, achieve complementary advantages, and play a synergistic effect? Weichai Power put forward the concept of integrated culture with "inclusiveness, communication, and responsibility" as the core. The first is to adopt the inclusive mindset to attract others. They never impose a company's culture on another company. Instead, they adopt an inclusive attitude and broad minds to complement each other and promote integration. The passion culture of Weichai Power, the executive culture of Fast, and the German culture of Shaanxi Heavy Duty Truck Co., Ltd. have all become valuable corporate treasures. The second is to use communication to achieve a unified goal, to seek common ground while reserving differences in communication, and to achieve a high degree of synergy, to use communication to unify employees' words and deeds, values, and promote the realization of strategic goals. The third is to establish a sense of responsibility to help promote the sustainable development of enterprises. The core of Weichai's values ​​is “responsibility-based”. The company advocates that employees make contributions based on the enterprise platform, achieve win-win development with channel partners, and strive to fulfill the responsibilities of large companies in society.

With the concept of “giving thanks”, a people-centered gratitude culture has been formed. Weichai Power believes that only companies that are grateful to their employees can demonstrate “people-oriented” and promote the common development of employees and enterprises. Only employees who are grateful to the company can stimulate work passion and enhance their sense of responsibility. At the same time, through guiding employees to thank the society, customers, and partners, they have realized that society, customers, partners, and other important values ​​for their own development. Weichai Power Co., Ltd. launched a series of activities during the “Thanksgiving Year”, actively creating a gratitude atmosphere, and highlighting the themes of “gratitude, grateful employees, grateful customers, and gratitude to society”. This has enhanced employees’ sense of pride and belonging, and provided a rapid development for the company. Strong power.